Loading Sandwiches                        

                                                                                                                                                                                                       Client: Heinz      Role: Art Director     Student work for: D&AD






Heinz wanted gamers to take a break and have a healthy mid-game snack. We found the sandwich was invented in a similar way in 1762 and the loading screens were the perfect moment to have one. So we created a useful chart to help players assemble the perfect sandwich acording to the game they are playing.